Sustainable Energy Security: Strategic Risks and Opportunities for Business

Lloyds of London, the insurance market, and Chatham House have published a white paper on Sustainable Energy Security that details the risks and opportunities for business.

Lloyd’s CEO, Dr. Richard Ward, doesn’t mince words in his foreword to the white paper:

This report, jointly produced by Lloyd’s 360 Risk Insight programme and Chatham House, should cause all risk managers to pause. What it outlines, in stark detail, is that we have entered a period of deep uncertainty in how we will source energy for power, heat and mobility, and how much we will have to pay for it.

Is this any different from the normal volatility of the oil or gas markets? Yes, it is. Today, a number of pressures are combining: constraints on ‘easy to access’ oil; the environmental and political urgency of reducing carbon dioxide emissions; and a sharp rise in energy demand from the Asian economies, particularly China.

All of this means that the current generation of business leaders – and their successors – are going to have to find a new energy paradigm. Expect dramatic changes:

  • Prices are likely to rise, with some commentators suggesting oil may reach $200 a barrel.
  • Regulations on carbon emissions will intensify.
  • Reputations will be won or lost as the public demands that businesses reduce their environmental footprint.

The growing demand for energy will require an estimated $26 trillion in investment by 2030. Energy companies will face hard choices in deciding how to deploy these funds in an uncertain market with mixed policy messages. The recent Deepwater oil spill shows all too clearly the hazards of moving into ever more unpredictable terrain to extract energy resources. And the rapid deployment of cleaner energy technologies will radically alter the risk landscape. At this precise point in time we are in a period akin to a phony war. We keep hearing of difficulties to come, but with oil, gas and coal still broadly accessible – and largely capable of being distributed where they are needed – the bad times have not yet hit. The primary purpose of this report is to remind the reader that all businesses, not just the energy sector, need to consider how they, their suppliers and their customers will be affected by energy supplies which are less reliable and more expensive.

The failure of the Copenhagen Summit has not helped to instil a sense of urgency and it has hampered the ability of businesses – particularly those in the energy sector – to plan ahead and to make critical new investments in energy infrastructure. I call on governments to identify a clear path towards sustainable energy which businesses can follow.

Independently of what happens in UN negotiating rooms, businesses can take action. We can plan our energy needs, we can make every effort to reduce consumption, and we can aim for a mix of different energy sources. The transformation of the energy environment from carbon to clean energy sources creates an extraordinary risk management challenge for businesses. Traditional models that focus on annual profits and, at best, medium term strategies may struggle. Parts of this report talk about what might happen in 2030 or even 2050 and I make no apology for this. Energy security requires a long term view and it is the companies who grasp this who will trade on into the second half of this century.

Executive Summary

  • Businesses which prepare for and take advantage of the new energy reality will prosper – failure to do so could be catastrophic.
  • Market dynamics and environmental factors mean business can no longer rely on low cost traditional energy sources.
  • China and growing Asian economies will play an increasingly important role in global energy security
  • We are heading towards a global oil supply crunch and price spike.
  • Energy infrastructure will become increasingly vulnerable as a result of climate change and operations in harsher environments.
  • Lack of global regulation on climate change is creating an environment of uncertainty for business, which is damaging investment plans.
  • To manage increasing energy costs and carbon exposure businesses must reduce fossil fuel consumption.
  • Business must address energy-related risks to supply chains and the increasing vulnerability of ‘just-in-time’ models.
  • Investment in renewable energy and ‘intelligent’ infrastructure is booming. This revolution presents huge opportunities for new business partnerships.

A change in the energy market balance between East and West

Advanced economies remain the biggest consumers of primary energy per person but by 2008 non-OECD countries led by China and India had outstripped them in terms of the share of world demand. This shift began in the 1990s, partly because manufacturing shifted eastwards. Meanwhile, lower population growth, de- industrialisation, greater efficiency, higher fuel prices and a concern for the environment are lowering demand for oil-based fuels and coal in the OECD.

These consumption trajectories mean there is likely to be a tipping point in 2015 when countries in Asia-Pacific need more imported oil in total than the Middle East (including Sudan) can export.

Middle East oil surplus vs Asia-Pacific deficit
Middle East oil surplus vs Asia-Pacific deficit (Source: John Mitchell, Chatham House 2010)

The white paper goes on to detail market forces, energy trends, risk and opportunity.  This is recommended reading for business and government leaders and risk managers.

The Slow Search for Solutions: Lessons from Historical Energy Transitions by Sector and Service

The Basque Centre for Climate Change (BC3) has released a new research report that examines past energy transitions by sector and service to identify features that may be useful for anticipating future transitions. The United Kingdom was the first to make the transition from traditional energy sources to fossil fuel.  The UK experience may help us understand how to transition to a low carbon economy.

Each country will have transition patterns driven by natural resources – coal, oil, wind, tidal, geothermal, etc.  The chart below shows the energy transitions for the UK from 1500 to 2000. Note the early use of wind.  Since the data only goes through 2000, UK’s significant recent investment in wind initiatives is not reflected.

Share of Primary Energy Consumption in the United Kingdom (1500-2000)
Share of Primary Energy Consumption in the United Kingdom (1500-2000)

Highlights of the BC3 Report

  • The main drivers for the energy transitions were the opportunity to produce cheaper or better energy services.
  • In a majority of cases, the successful new energy source or technology provided the same service (i.e. heating, power, transport or light) with superior or additional characteristics (e.g. easier, cleaner or more flexible to use).
  • The existence of a niche market willing to pay more for these characteristics enabled the new energy source and technology to be refined gradually until they could compete with the incumbent energy source.
  • Nevertheless, this implied that, on average, the whole innovation chain took more than one hundred years and the diffusion phase nearly fifty years.
  • In the same way, since low-carbon energy sources and technologies are valued for their low climate impact, they will be able to develop gradually until they can compete with fossil fuels.
  • However, for a transition to take place, low carbon energy sources and technologies will have to provide cheaper energy services – possibly helped by carbon taxes or tradable permit approaches.
  • Based on past experiences, a complete transition to a low carbon economy is likely to be very slow.

How fast will our transition to renewables be?  Can business and government get behind a clear statement of the problem and develop a cogent unified transition plan?  Will the transition be proactive or reactive?

Shale Gas Exploration: The Coming Storm

When you see three mainstream media (Vanity Fair, HBO, and Bloomberg) covering the esoteric practice of hydraulic-fracturing (also know as “fracking”), pay attention. Vanity Fair’s report, A Colossal Fracking Mess; HBO’s report, Gasland; and Bloomberg’s report, Shale Game, all detail the nasty practice of fracking – a process used to release natural gas and oil from the earth.

How nasty is fracking? Watch this amazing video of a homeowner demonstrating one of the toxic side effects of Fracking taking place on land near this man’s home.

This video was posted a year ago, and has had about 130,000 views. Though it took a year for the story to hit the mainstream media – the cats out of the bag.

Burning water is just one of the side effects of fracking. Tests of fracking runoff show presence of benzene, ethylbenzene, toluene, boric acid, monoethanolamine, xylene, diesel-range organics, methanol, formaldehyde, hydrochloric acid, ammonium bisulfite, 2-butoxyethanol, and 5-chloro-2-methyl-4-isothiazotin-3-one. (Recently, in congressional testimony, drilling companies have confirmed the presence of many of these chemicals.) In the Vanity Fair article, Theo Colborn, a noted expert on water issues and endocrine disruptors, said that at least half of the chemicals known to be present in Fracking fluid are toxic; many of them are carcinogens, neurotoxins, endocrine disruptors, and mutagens.

HBO’s Gasland is a detailed journey around America, visiting the various communities where shale gas exploration is having an impact on health and wellbeing of the community. Special attention is given to the Marcellus Shale, which poses high risk to ground water for residents of Pennsylvania and New York.  All three reports detail this.

Each well needs 82 tons of assorted chemicals to get it producing. New York has banned shale gas drilling statewide until it adopts new rules. “We firmly believe, based on the best available science and current industry and technological practices, that drilling cannot be permitted in the city’s watershed,” Mayor Michael Bloomberg said in an April.

While the Vanity Fair and Bloomberg reports provide for gripping reading, Gasland’s use of video and narrative delivers a powerful compelling punch. After watching, I was thinking how grateful I was to not live in any of the numerous communities exposed to the toxic side effects of shale gas exploration.

Dimock Township in Pennsylvania is one of the towns that features in all three reports. The Bloomberg report says:

Victoria Switzer, who moved to Dimock Township, Pennsylvania, to build a $350,000 dream home with her husband, Jimmy, in 2004, had no idea how shale gas would consume her village of 1,400.

She says she found so much methane in her well that her water bubbled like Alka-Seltzer. Neighbor Norma Fiorentino says methane in her well blew an 8-inch-thick (20-centimeter-thick) concrete slab off the top. The $180 bonus Cabot paid to drill on Switzer’s 7.2 acres (2.9 hectares) and the $900 in royalties she gets each month don’t compensate, she says.

To paraphrase Ronald Reagan, “The 10 most terrifying words in the English language are ‘I’m from the oil company an I’m here to help.’

Transitioning from Fossil Fuels to Renewable Clean Energy

Gas/Oil production is peaking. The easy oil and gas has been consumed. What remains will increasingly be harder to get to and more complicated to extract. Witness the BP Deepwater Horizon debacle in the Gulf. The business of oil/gas extraction will get increasingly messy and rife with political and legal risk.

Oil ERoEI Trend

In 1950 we could produce 100 barrels of oil using the energy of 1 barrel of oil.  So the Energy Returned on Energy Invested (ERoEI) was about 100:1.  Today that ratio has fallen below 10:1. Similar low ERoEI can be found for other fossil fuels.  The chart below shows the ERoEI for various forms of energy.  The highest ROI is in wind and solar.  This is where we are seeing double-digit growth.

ERoEI

The oil/gas industry has 100 years of inertia propelling it forward. The golden days of fossil fuels are behind us. The industry is a dinosaur now – kept alive by our addiction to fossil fuels. Renewable energy is our future. The faster we can make the transition, the less damage will be done as the beast staggers to its rotten end.

Bryan Walsh, one of my favorite environmental reporters, just published this evenhanded video that looks at some specific examples of toxic fracking related events in Pennsylvania, the heart of east coast gas extraction. The devastating impact on homeowners and communities is tragic.

Fossil fuels – RIP.

Peak Oil

 

Recommended Reading

Congress Releases Report on Toxic Chemicals Used In Fracking by Jay Kimball

 

Walmart Partnering with Patagonia on Sustainable Business Practices

A recent article in Forbes describes how Patagonia, one of the early thought-leaders on sustainable business practices, and Walmart, are partnering to help Walmart move up the sustainable business learning curve fast. The article emphasizes the need for not just being sustainable inside the business, but up the supply chain as well.

Highlights of the Forbes article:

  • Patagonia is working with Walmart to develop a sustainability index for its products
  • This initiative is being driven by Walmart CEO, Lee Scott, working with Patagonia’s CEO, Yvon Chouinard.
  • Walmart CEO Lee Scott first articulated a sustainable vision for Walmart in 2005 saying Walmart “must operate in a world that is healthy.
  • Walmart is assessing things like how much water is consumed in the manufacturing process of a product, whether pesticides are used, impact on climate change, energy efficiency, etc.
  • Walmart wants to place a scorecard on its store goods that rate products on eco-friendliness and social impact.
  • Walmart is evaluating its suppliers and will give preference to those who best comply.
  • Patagonia has helped others, including Nike, Gap, REI, and North Face.
  • Nike has gone on to form GreenXchange, a consortium of ten companies (among them, Yahoo) that will trade eco-friendly intellectual property.

Most businesses I talk with want to do the right thing in terms of caring for the planet, but it rarely shows up in their mission statements or operational imperatives. However, if you ask any business person if their business depends on a healthy customer and a healthy supply chain, the answer is an obvious “Yes!”

Sustainable Business Interdependence

When I talk with business about strategies and tactics for sustainable business, we invariably come to this picture:

Business Interdependance

If a business confines their view of global issues to within their own business, they might think that climate change, water scarcity or high energy costs don’t impact them. They might say “Well, we don’t use much water, so that’s not an issue for us.” But if the view becomes more expansive to include the supply chain and the customer, they find increased risk to “business as usual.” Everyone interdepends on everyone else. Just as the proverbial rising tide lifts all boats, if the tide falls for one, it falls for all.

For example:

  • Water tables are falling rapidly in China. If a production plant in China, making product for Walmart, depends on water for the production, and the price of water suddenly rises, or access is limited by government edict, that impacts Walmart cost of goods and product flow.
  • If Walmart customers can’t afford to buy as much because they are spending too much on energy bills and gas expenses because the price of oil is at $120 a barrel, Walmart top line revenue growth declines.

Even if a business isn’t selling directly to “the consumer,” there is risk. If a company has businesses as a customer segment, they must understand how those businesses will be impacted. For example, if Walmart customers choose to spend less money at Walmart because of rising energy prices or fear of losing a job, Walmart will place less orders with their vendors and vendor order volume will fall. So consumer wellbeing matters to vendors all the way up the supply chain.

Walmart is the biggest retailer in the world. They are taking the long view and understand the interdependence of their success with the health of their supply chain and customer base.

Regarding sustainable practices, as a business expands its field of view to include supply chain and customer, there are three key things to examine:

  1. Mitigation – Understanding what impact global issues will have on the business and creating adaptive strategies and tactics to prepare. Shareholder value is protected.
  2. Innovation – As a business understands the global trends and challenges, they can innovate solutions that will have real value for their business, supply chain and customers, and beyond the, open new markets and opportunities. Shareholder value is increased.
  3. Advocacy – Are the steering directions a business gives to representative associations, lobbying firms, chambers of commerce and state and federal representatives in alignment with new found adaptive strategies and tactics?

Thinking like Walmart – What can a business do to ensure a healthy world?

Perhaps we should call it the The New Trickle Around Economy!

More on this in a future post. For now, here are some photos I took while visiting Walmart headquarters, in Bentonville, AK, for a book I am writing on sustainable business strategies. These pictures were taken while touring one of Walmart’s flagship stores in Fayetteville, AR.

Walmart store green steps program, sign at check out
Walmart store Green Steps program, sign at check out, in Fayetteville, AK
Walmart store green steps program, rain water harvesting catchment tanks at back of store
Walmart store green steps program, rain water harvesting catchment tanks at back of store
Walmart store green steps program, rain water harvesting description
Walmart store green steps program, rain water harvesting description
Walmart store green steps program, wetlands for catching run-off
Walmart store green steps program, wetlands for catching run-off, and purifying it naturally.
Walmart store green steps program, streamlined truck to reduce fuel consumption
Walmart store green steps program, streamlined truck to reduce fuel consumption

The Real Population Problem

Google Trends tells me that starting in 2008 the monthly number of news stories on population doubled. Most of the stories like to talk about how global population will expand by 30%, peaking at about 9.1 billion people by around 2050.  Though 2050 is a nice round number, and a convenient mid-century marker, one can be lulled in to feeling like it’s a problem that is 40 years off. Not so. The population problem is here and now. And it’s not just about the number of people on the planet, but how those people consume resources.  Let’s take a look at the pertinent trends.

Energy and Population

The rate of population growth has a strong correlation with the effectiveness of the dominant fuel source at any given point in history.  As the chart below shows, wood was the dominant fuel until coal came on the scene in the 1600s. The population growth rate increased modestly with the proliferation of coal.  But the real exponential growth began with the discovery and exploitation of crude oil.  Crude oil production is peaking and the world is in the early stages of a transition from fossil fuels to renewable sources of energy.

Fueling Population Growth

 

 

China, Brazil and India – Chasing the American Dream

As the population has grown, per capita income and consumption have grown. The most dramatic growth has been in the developing countries of China, Brazil and India. Let’s take a look at the trends in energy use and per capita income relative to some of the leading developed nations. Using GapMinder’s Trendalyzer with energy consumption data from BP’s Statistical Review of World Energy 2010 and income data from the IMF, we can see some powerful trends unfolding (N.B. data presented for 1965 through 2008, 1 year steps, circle area proportional to population size, energy use in tonnes of oil equivalent):

  • China, Brazil, and India all show steadily increasing per capita income, with China having the biggest change – outperforming India and Brazil more than 2 to 1.
  • Though US per capita energy consumption is substantially larger than China, Brazil or India, growth has been flat. This comes from conservation initiatives (efficient lighting, insulation, etc.). We must do better.
  • China, Brazil, and India’s energy consumption is growing quickly as they move toward American patterns of consumption. The trend is strong and steady, with no signs of slowing.
Regional Energy Consumption and Income Trends
(click for larger image)

 

Less Is The New More

Though Americans represent only 5% of the world’s population, we are consuming about 24% of worlds energy. We are similarly voracious consumers of water, food, land, etc. Citizens in developing nations aspire to live the American lifestyle. Fareed Zakaria refers to this as the “rise of the rest” in his book A Post American World. But the world has only so much to give. Much of what we consume is not renewable. We are bumping up against the limits of earth’s ability to provide for us. As the population expands, for developing nations, their historically meager slice of the pie will expand. For developed nations, their slice of the pie must contract.

 

Our Ecological Footprint

Using ecological footprint data from Global Footprint Network we can see the current state of consumption for North America and the rest of the world (N.B. width of bar proportional to population in associated region).

Global Ecological Footprint

N.B. Ecological Footprint accounts estimate how many Earths were needed to meet the resource requirements of humanity for each year since 1961, when complete UN statistics became available. Resource demand (Ecological Footprint) for the world as a whole is the product of population times per capita consumption, and reflects both the level of consumption and the efficiency with which resources are turned into consumption products. Resource supply (biocapacity) varies each year with ecosystem management, agricultural practices (such as fertilizer use and irrigation), ecosystem degradation, and weather.
 
This global assessment shows how the size of the human enterprise compared to the biosphere, and to what extent humanity is in ecological overshoot. Overshoot is possible in the short-term because humanity can liquidate its ecological capital rather than living off annual yields.

Carrying Capacity

The last sentence of the note above is important. The developed nations are already consuming beyond the earths capacity to provide. Carrying Capacity has been exceeded and as it is exceeded, Carrying Capacity declines. While developed nations are making headway improving conservation, there has been little reduction of consumption – we have simply slowed the rate of per capita consumption. Meanwhile developing nations are moving up the consumption curve, aiming for an American-class lifestyle. Depletion of earth’s precious resources accelerates – oil, potable water, wild fish, species, clean air, etc. are all in decline. Earth’s Carrying Capacity is thought to be somewhere between 1 and 3 billion people. We have been operating the planet well beyond that for almost 50 years now.

Earth's Carrying Capacity

Even if the population stopped growing today, we are consuming beyond the earth’s capacity to provide. With 6.8 billion people already on the planet, the growth of consumption is the population problem, right now.

Zacharia suggests “As each country rises up, they become more self confident and nationalistic, and less inclined to cooperate in global unity toward a common goal of tackling the pressing problems of this century.”

And quoting Hamlet: “There’s the rub.”

  • Population has grown beyond the Carrying Capacity of the earth.
  • Increasing demand for critical resources (energy, water, food, land, …) reduces Carrying Capacity further, and accelerates decline exponentially.
  • Climate is changing, pollution growing, species extinction accelerating.
  • And our ability to work cooperatively to meet these challenges is failing.

This is not sustainable.

How do we break the vicious spiral? How can our global economy – grown soft and pudgy during the 20th century’s age of abundance – adapt and function in the lean and mean dog days of the 21st century?